New Edition
Workforce Skills Qualifications (WSQ)

WSQ Course Programme

A WSQ-funded and SkillsFuture Credits- and Absentee Payroll- eligible Course

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WSQ Course Programme: • TGS 2022014581

Professional Image and Business Etiquette with Effective Communication in Personal Branding Skills


Projecting the right image in desired personal branding at different occasions is of paramount importance to one’s success in a good first impression. Whether in life, at work, client-meeting, interview or even in online meetings, the right image presentation will enhance one’s presence & branding, leading one to higher success potential. Carrying oneself well in terms of social graces and business etiquette matters a lot in every interaction too. Let award-winning Global Master Trainer & Celebrity Master Personal Branding Consultant Joshua Luke reveal to you all the techniques to go about doing all these in a power-packed workshop session with his unique strategised easy-learning methodology and the highly engaging and demonstrative elements in this training. Effective communication in life and at work with colleagues and clients will also be shared in this training with hands-on training elements of discussion, case studies and role-playing to enhance learning. The workshop will include additional training modules of body language analysis and skills for enhanced interaction with colleagues and clients, and public relation skills in conversational skills. This course is truly the art of personal branding in image, etiquette and communication at the work place for optimal corporate success!

Course Objectives

At the end of the training, participants will be able to: Develop a professional image competence in projecting the appropriate image in terms of corporate grooming and hygiene
  • The 4 Aspects of Image Presentation
  • Colour Analysis in Dressing and Projection

(with Personal Decoding and individualised Colour Analysis Palette presented to each participant for post-training learning-results effectiveness)

  • Body Shape Analysis with Top Shopping Factors

(with Personal Decoding and individualised Body Shape Analysis Palette presented to each participant for post-training learning-results effectiveness)

  • Dressing Guidelines in Wardrobe Management for Men
  • Dressing Guidelines in Wardrobe Management for Women
Develop a social and business etiquette and protocol competence in carrying oneself well when interacting with others both in life and at work
  • What is Etiquette and Mannerism?
  • First Points of Contact: Visual (the Smile), Physical (the Handshake) and Auditory (the Greeting)
  • Cross-Introduction and Namecard Presentation & Exchange
Develop an effective communication skills competence for work in business interactions
  • The Effective Communication Cycle
  • The 5 Aspects of Voice
  • Non-verbal Communication: Body Language in Facial Expressions and Body Movements
Develop an overall competence in personal skills at the workplace to project an excellent personal brand
  • Putting all of the above skills learnt into practice with assessment
Type of WSQ Course Programme
  • A WSQ-funded and SkillsFuture Credits- and Absentee Payroll- eligible Course
  • With topics in Effective Image Grooming, Corporate Etiquette and Workplace Communication Skills to Project an Excellent Personal Brand at the Workplace
Presented by
  • Signature Image Academy International Pte. Ltd
  • UEN 201017041 W

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WSQ Course


WSQ Training

Training Duration, Time and Format

One-day course from 9.00am to 6.00pm and In-person training

Note: Specific training date/s can be arranged for client if a class of minimum 10 pax can be confirmed

Venue for Face-to-face Training

  • Training Room at either:
  • - Somerset Road or
    - 51 Cuppage Road
  • Client’s Office Premise (for Corporate Clients of 10 pax and more)

Course Fee/s and Funding Period

  • Full-day course fee of S$300
    • For SG Citizens and PRs of 40 and above years of age, there is 70% fee subsidy. Thus: S$90
    • 2) For SG Citizens and PRs of 39 and below years of age, there is 50% fee subsidy. Thus: S$150
Note: Remaining course fee can be further subsidised via Company’s Absentee Payroll and/or Individual Participant’s SkillsFuture Credits (independent claim and dependable on how much the participant has utilised).
Signature Image Academy International

Profile of Chief Trainer

As a DBA (Doctorate degree in Business Administration, Teesside University in England) Graduate, his research focuses on people-interactional, handling and management skills for personal peak performance and success in life and at work. Dr Luke has conducted trainings both in Singapore and overseas – China, Hong Kong, Taiwan, Thailand, the Philippines, Malaysia, Cambodia, South Africa, etc. The list of his training clients has spanned across various industries, and includes public organisations like Housing & Development Board, Ministry of Education, Ministry of Transport, Defence Science & Technology Agency, MUIS (Islamic Religious Council of Singapore), National University of Singapore, Nanyang Technological University, Singapore Institute of Management, Singapore Institute of Management, etc. and private corporations like United Overseas Bank, Julius Baer, Shanghai-Pudong Bank, Aberdeen, Maybank, AIA, Prudential, Great Eastern, Manulife, PSA Corporation Ltd, RSM Stoneforest, etc.  

Signature Image Academy International

Corporate Information

Established in 2008 as a business entity, Signature Image Academy International, was later incorporated as a company in 2010. Starting as a training organisation offering courses and certification in image, makeup, etiquette and communication, the Academy has evolved throughout the years to include more and other genres of training topics and contents. Till now, the types of trainings that Signature Image Academy International conduct can be categorised into two main skills: Personal Branding Skills and Personal Effective Skills.

Personal Branding Skills:
  • Professional Image Projection and Personal Grooming
  • Social Graces and Business Etiquette with Dining Skills
  • Charismatic Networking with Relationship Management
  • Body Language in Effective Communication
  • Customer Service Excellence with Service Recovery Skills
Personal Effective Skills:
  • ‘Total Success Multi-Quotient’ in EQ (Emotion Intelligence) and AQ (Mental Resilience)
  • ‘MACDOER Spectrum Personality Profiling’ in Personalities Management
  • ‘EPIC Waves Motivation Theory’ in Effective Motivation
  • ‘Triple-Set Leader’ in Leadership and Team Management Skills
  • Personal and Team Coaching Skills

Throughout the years, the Academy has received several awards and accolades. From the ‘Asia Top Outstanding Enterprise 2013/2014 Award’ to the ‘Singapore Successful Brand 2015/2016 Award’ to the latest ‘Quality Training Partner 2020 Award (presented by HDB, Singapore)’, we strive to deliver professional expertise, provide conducive learning experience with engaging empathy best we can. Up to date, the Academy has been featured and/or mentioned in various international news and media, namely ABC News, Fox News, International Business Times, etc. In Singapore, our team has been featured on MediaCorp’s TV Channel 8 and Radio 938Live, Singapore Press Holdings’ Magazines (Men’s Health and U-Weekly) and Radio 963FM, etc. Signature Image Academy International believes in value and leverage enhancement. The Academy has been forging partnerships and tie-ups with associations, alliances and/or organisations all over the world, such as IBICA, GIECA, SAAIP, FIPI, etc. since her establishment.

Signature Image Academy International

Core Team

Our Core Team consists of personnel holding various positions and roles in the Administration and Operations Division, the Consulting and Training Division and the Training Development & Support Division (picture right), whereas our Support Team assists in main training and breakout group- coaching with mindset, skillset and heartset reinforcement (picture left). Headed by our Director of Business and Training Development Dr Joshua Luke, he is also the Principal Consultant and Chief Trainer of the Academy.

Most recently, Signature Image Academy International has undergone an extensive assessment with SSG (Skillsfuture Singapore), and is now an approved training organisation and Registered Training Partner in Singapore. The following brochures are our courses which are now WSQ fund- and Skillsfuture credits eligible. They are:

  • Professional Image and Business Etiquette with Effective Communication in Personal Branding Skills
  • Customer Service Excellence with EQ and Demanding Customer Situation Management
  • Effective Networking Skills and Relationship Management with Personality Profiling and Business Dining Skills
  • Personal Effective Skills at Work for self, Leadership and Team Management with Resilience
  • Mastering Communication Skills for Success
  • Deliver Effective Business Presentation to Workplace Stakeholders
  • Engage Internal and External Stakeholders in Business Presentation via Storytelling Strategy

For more information on WSQ Courses and non-WSQ workshops, corporate Coaching and personal Consultation presented by Signature Image Academy International, please visit her website at Alternatively, you can contact them through email [email protected], their Office no. +65 6520 0280 or our Corporate Whatsapp no. +65 9001 0393. You can also view the latest happenings on her social media handles (Facebook and LinkedIn) at Signature Image Academy International.

Workforce Skills Qualifications (WSQ)

Course Schedule

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For company-sponsored group sign-up, please email us at:
[email protected]
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